- Examine the important role of services
- Appreciate the heightened sensitivity
- Stand-alone services is more important.
- Services are often custom-made.
- Provisions for training of personnel.
- Service communicates our values
- Cultivating a professional image.
- Customer interface is intense.
- Aiming for global services business
- Brings Qualitative and safe environment
- Services may complement goods; at other times, goods may complement services.
